Robert R. (Bob) Tyler
Mr. Tyler has enjoyed a successful career as an executive in the information industry. Along the way, he has also contributed his skills to the non-profit-sector and philanthropic causes. In addition, he has experience with Estate & Lifestyle management of special corporate assets – yachts, estates, staff and events.
Mr. Tyler began his career at Ford Motor Company while completing his college degree in Business Administration at Wayne State University in Detroit, Michigan. After graduating he accepted the position of Marketing Director at Prakken Publications in Ann Arbor, Michigan. Later, Mr. Tyler joined Gale Research, a pioneering reference book publisher. As Vice-President of Marketing, he played a key role in the company’s rapid growth. He organized the marketing operations into an efficient unit that handled direct mail sales, telemarketing operations, order processing and fulfillment, customer service, corporate computer operations, warehousing, letter-shop operations and accounts receivable.
His influence extended into strategic planning, product development and pricing with special knowledge and skill in subscription and membership development. www.galegroup.com. As Executive Vice-President – Associate Publisher, of Omnigraphics, Inc., Mr. Tyler participated in corporate acquisitions, product development and technology planning. He promoted the concept of an “editorial knowledge base”, using Omnigraphics’ business database to rapidly conceive, produce, and market new information products. He also developed corporate internet, intranet, and extranet strategies and directed the creation of three web sites powered by directory data and a proprietary corporate web site: i.e. www.omnigraphics.com.
Lifestyle and Estate Management is an unique area of experience of Mr. Tyler. Because of a special relationship with the founder and family of Gale Research, he acted as confidant and advisor in business and personal lifestyle environments. Excellent negotiation, mediation, collaboration and management skills combined with dedication and loyalty created a history of valued service.
In addition, Mr. Tyler has been President of “Gold Coast” magazine, an upscale lifestyle City publication serving southeast Florida including Jupiter, Palm Beach, Boca Raton, Delray Beach, Ft Lauderdale and Miami. He has provided leadership in non-profit organizations such as: Member of the Carmel Public Library Foundation Board, more recently a contributor and advisor to the Veterans Transition Center at Fort Ord, Seaside and active with the Pacific Grove Art Center, Monterey, CA Chamber of Commerce. Mr. Tyler was President of the Greenfield Business District Association in Detroit
Bob has been a member of the World Futurist Society, the International Society for General Semantics and American Library Association. He has also served as a Commissioner of Economic Development on the Economic Development Commission for the city of Westland, MI. He is the founder of the Peace Research Foundation: i.e. www.peaceresearchfoundation.org. Most recently he founded and published a web site regarding information for Elder Care, “http://www.eldercareusa.info”. He is currently working on projects forthcoming from Advanced Futures Research Lab which he founded.